Published By : Change in technology has been significantly higher in the last decade compared to earlier. India is home to more than 400 million millennials, an era wherein the world around is pacing swiftly with a negligible margin for pausing. Each day is marked with a breathtaking innovation that progresses towards constant modification. To
Browsing tag: digital advertising
Published By : iCubesWire, the technology performance driven digital agency, has bagged the integrated digital mandate for real-estate developer Ambience Group. The agency will be responsible for handling the 360-degree digital marketing functions of the brand covering ORM, listening, managing social channels, website, digital creatives, media spends and performance marketing. Speaking on the announcement, Ankush Kaul,
Published By: Central Park has assigned digital duties to iCubesWire for the second time consecutively. The agency will be responsible for managing social channels, ORM, listening, website, digital creatives, performance marketing and other media duties of the brand. In addition to the list, integration of advanced technology will also materialize this year. The in-house products created by
iCubesWire will be responsible for driving and delivering the overall digital marketing requirements of AMB Group Published by: iCubesWire has bagged the digital media mandate for AMB Group, a real estate developer of Delhi NCR. iCubesWire will be responsible for driving and delivering the overall digital marketing requirements of AMB Group. The entire mandate covers
Agency honchos pen their thoughts on #Budget 2018 Published by: Ashish Bhasin, Chairman & CEO South Asia – Dentsu Aegis Network: The budget has focused on the right areas, particularly the rural and agricultural sector, which is definitely going to spur rural demand in the coming months and years. The rural economy needed
Digital advertisers have drawn up a wish list for the Union budget that is just around the corner. This includes sops for PSUs for digital advertising, tax benefits to SMEs for digitization of their businesses, educating the youth and creation of jobs. In addition to allocation of budgets for Digital Infrastructure Development, industry leaders are also
Every company needs to have an action plan to get out of a difficult situation, especially in terms of a social media goof up these days. Published by: As an entrepreneur, if you don’t have a visible strong brand, customer loyalty will be hard to come by. The social media platforms have made the entire
Source : Martech Advisor Sahil Chopra, CEO & Founder at iCubesWire shares a guide to help marketers understand the value of Programmatic advertising, real-time bidding and terms like Sell Side Platform (SSP) that helps publishers manage their ad impression and maximize their ROI and Demand Side Platform (DSP) that reports campaign performance and track ROI Programmatic advertising