Browsing tag: Fraud prevention

In-app Fraud – Is It Bringing Clouds of Suspicion on Affiliate Marketing?


In-app Mobile Ads in Affiliate marketing has boomed tremendously in recent years. Mobile First strategy is working awesome in bringing umpteen numbers of conversions to the advertisers. Advertisers prefer promoting their apps along with their websites because people spend more time with their smart phones than desktops and according to e-Marketer total mobile spent globally